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Built on a single, integrated structure, HP Amplify provides the insights, capabilities and collaboration tools needed to drive growth as digital transformation and customer purchasing behaviors continue to evolve. The new program goes into effect November 1, 2020 for commercial partners with retail partners slated to transition in the second half of 2021.\u003C\u002Fp>\r\n\u003Cp class=\"LO-normal\">This program rewards partners for value-added services, collaboration & capabilities in addition to delivering a simplified and easy-to-navigate global structure with two distinct tracks: Synergy & Power. Intended to empower progressive go-to-market strategies that take into account a blend of transactional, contractual and hybrid selling models(digital channels), HP Amplify focuses on three core pillars: performance, capabilities and collaboration, powered with added opt-in customer intelligence. As a result, partners will be able to serve customers more seamlessly through automated inventory updates, product returns and holistic data intelligence, honing its long-standing bonds with customers & partners. Furthermore, as an extension of the company’s new global program, it is also introducing HP Amplify Impact,  for partners to join in pledge dedication to sustainable impact through technology that makes life better for everyone & everywhere by addressing Planet, People, and Community.\u003C\u002Fp>\r\n\u003Cp class=\"LO-normal\">“HP and its partners have a tremendous opportunity to reinvent our route to market approach and the way we engage with our customers”, said Gurpreet Brar, Head, Channel Sales & Distribution, HP India market. “In order to address these opportunities, there is a need to embrace a new digital-first business model. We’re making this leap together, by investing in our ecosystem to strengthen our shared capabilities”, he added.\u003C\u002Fp>\r\n\r\n\u003Cp class=\"LO-normal\">For more information: \u003Cstrong>www.hp.com\u003C\u002Fstrong>\u003C\u002Fp>","https:\u002F\u002Fmedia.magicwandmedia.in\u002Fposts\u002FJuly2020\u002FOnYyQEVrTlyoZw3IQy8y.jpg","https:\u002F\u002Fmedia.magicwandmedia.in\u002Fsocial\u002Fhorizontal\u002Fposts\u002FJuly2020\u002FOnYyQEVrTlyoZw3IQy8y.jpg","2020-07-19T04:35:40+05:30",0,"HP Amplify provides a unified structure designed to drive growth through enhanced collaboration and digital intelligence tools.\nThe program features two distinct tracks, Synergy and Power, to support diverse selling models including transactional and hybrid approaches.\nThe new Amplify Impact initiative invites partners to pledge their commitment to sustainability across Planet, People, and Community pillars.","The channel landscape is shifting, and HP is leading the charge. HP Inc. has officially unveiled 'HP Amplify' in India, a pioneering global partner program built to navigate the complexities of modern digital transformation. By moving toward a digital-first business model, HP is providing partners with the performance metrics, collaborative tools, and customer intelligence needed to thrive in an evolving market. Whether it’s through the new Synergy and Power tracks or the sustainability-focused Amplify Impact initiative, this program is designed to deliver a seamless experience for both partners and end customers. As businesses continue to adapt to new purchasing behaviors, this integrated structure offers a roadmap for long-term scalability and shared success. Are you ready to reinvent your route to market? #HPAmplify #DigitalTransformation #ChannelPartners","HP is leveling up its partner ecosystem with the launch of HP Amplify in India. 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Check out the link in our bio for the full scoop. 📈✨ #HPAmplify #BusinessGrowth #TechNews #ChannelPartners #Innovation #Sustainability #DigitalTransformation",{"title":145,"description":147,"keywords":158},"hp amplify, channel partner program, digital transformation, b2b strategy, business growth, technology partnership, hp india, partner ecosystem, sales innovation",{"title":160,"slug":161,"imageUrl":162},"LAMIERA on May 26-29, 2021","lamiera-on-may-26-29-2021","https:\u002F\u002Fmedia.magicwandmedia.in\u002Fposts\u002FJuly2020\u002FD6KFuhVx53PBPxpv0MIB.jpg",{"title":164,"slug":165,"imageUrl":166},"HANNOVER MESSE Digital Days Witnesses Success","hannover-messe-digital-days-witnesses-success","https:\u002F\u002Fmedia.magicwandmedia.in\u002Fposts\u002FJuly2020\u002FEZZyrNMcb4aWbi3I1u5a.jpg",{"data":168,"links":173,"meta":177},[169],{"title":170,"youtubeUrl":171,"createdAt":172},"LMW Limited Redefines Machine Tool Excellence at 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