WIKA Instruments India Pvt Ltd, a wholly-owned subsidiary of WIKA Global (WIKA Alexander Wiegand SE & Co. KG, Germany), has recently appointed Vikram Dhingra as Associate Vice President, Sales, who will be leading the marketing outreach for the company. The global major, a specialist in precision component manufacturing associated with test and measurement market like Pressure, Temperature, Level, Flow, & Force for critical industrial applications, has decided to focus on India for major market penetration both domestically and as a base for neighboring countries.

Dhingra has had varied experience with major companies like Crompton Greaves, Larsen & Toubro, Kirloskar, BCH Electric Limited, Polycab, and many others. Always a part of core industrial manufacturers, he is expected to plan the channel intervention for the new tech-enabled product line of WIKA. The instrumentation major has been planning to double its turnover by 2025, which will require expert handling of its supply chain and future orders. WIKA India, with a firm foothold in India, strategizes its future intervention in a way to maximize market share in the segments where it is present through prudent localization. Dhingra, a distribution channel specialist, is expected to advise on the best moves for WIKA in order to realize their dreams.

In light of this, Gaurav Bawa, Senior Vice President, WIKA India, stated, “We welcome Dhingra as one of the top management officials in the company who can work with the other leaders to fulfill the targets that WIKA has set for itself in India. He is an experienced Strategy Architect with expertise in the implementation of product roadmaps backed by analysis of business performance, situation, and possible bottlenecks. These insights help the management in taking relevant decisions and continue to grow during challenging times.”

For more information: www.wika.com